The Goodline brand includes products for men’s beards, skincare, shaving needs and more, with a focus on wellness, as brought to life through the packaging, according to the retailer.
The retailer sponsored an Instagram Live event with the Travel Channel TV host that highlighted some exclusive Aldi products that help consumers fight food waste.
Kate Fischer joins the private brand design agency, bringing design process management experience working at ASDA and Morrisons, as well as other agencies.
The company’s Marconi Avocado Oil, previously sold in an Editors’ Picks-winning bag-in-box packaging, rolls out in a smaller light-blocking bottle for private label.