Greg Sleter

Associate Publisher/Executive Editor

Author Profile

Greg Sleter is the executive editor/associate publisher of Store Brands. Greg’s career dates back to the early 90s and for more than 20 years, Greg has been immersed in covering various segments of retail ranging from private label, to housewares and home goods, and the ever-changing business as a whole. His career began before Amazon sold its first book and Kmart and Sears were major players.

Greg has also been at the forefront of the digital revolution within journalism, having worked for AOL’s Patch division and Newsday.com. At each, he was a leading voice in developing new ways to deliver news and use social media to engage with readers.

A New York native now living in Pennsylvania, Greg is an avid sports fan and a devotee of international football, better known as soccer to you Americans.

ARTICLES BY THIS AUTHOR

10/25/2023
Gift Cards Gain In Popularity With Gen Z
A new consumer survey on holiday shopping intentions from Blackhawk Network revealed a likely shift in how shoppers will give gifts.

Greg Sleter
10/25/2023
Aldi Expanding Assortment Ahead of Holiday Season
The grocer is adding more than 350 items with a focus on money-saving options for entertaining and gift-giving.

Greg Sleter
10/24/2023
Instacart Upgrades FoodStorm Order Management System
The new features are touted by the company as providing a more user-friendly experience when completing prepared food orders.

Greg Sleter
10/24/2023
Consumers Focus On 'Cozy Comfort' For The Holidays
In revealing results of a new consumer survey, JCPenney outlines its promotional schedule for the 2023 holiday shopping season.

Greg Sleter
10/24/2023
Frozen Food Remains A Steady Player For Grocers
New consumer research from American Frozen Food Institute and FMI — The Food Industry Association reveals the importance of the category to shoppers.

Greg Sleter
10/24/2023
HomeSense Opening Store in Virginia, Florida
The home goods specialty retailer's latest location brings the TJX-owned retailer to Virginia Beach.

Greg Sleter
10/23/2023
Trader Joe's Grows In Florida, New York
The grocer expands its store count with the opening of locations in two key east coast markets.

Greg Sleter
10/23/2023
Aldi Expansion Hits The Midwest
The discount grocer is also opening a relocated store and a refurbished location in Florida as its expansion efforts continue.

Greg Sleter
10/23/2023
New Survey Finds A Drop In Brand Loyalty
Despite the decline revealed in research from SAP Emarsys, marketers have opportunities to develop new ways to engage with shoppers.

Greg Sleter
10/23/2023
BJ’s Wholesale Launching Early Black FriYAY Event
The holiday promotional effort will feature a broad selection of products including several items from the retailer's Berkley & Jensen private label.

Greg Sleter