PLMA Salutes 43 International Retailers
Forty-three retailers from 23 countries were honored as part of the PLMA 2024 International Salute to Excellence Awards held during the World of Private Label International Trade Show in Amsterdam.
More than 550 new private label items from 72 retailers in 23 countries were submitted for judging. An international panel of judges – including former retailers, chefs, marketing professionals, nutritionists, and journalists – evaluated these items, which resulted in 99 food and non-food winners.
Germany led the way with 19 winners, followed by Denmark and Italy with 13 winners each. Dutch and French retailers garnered seven awards each, while retailers in Spain, Portugal, and Ireland received six awards respectively. The other awards were divided between retailers from the United Kingdom, Norway, Czech Republic, Poland, Türkiye, Ukraine, China, South Africa, and Thailand.
“These retailers have successfully responded to the changing wants and needs of today’s shopper,” said Peggy Davies, president of PLMA. “They are providing not just quality and affordability but also innovative food and non-food products that reflect current lifestyle trends.”
RELATED: The Winners List
Germany’s Rewe Group gained the most awards for private labels introduced in its Rewe supermarkets and Penny discount stores. Fellow German drugstore chain Rossmann and Irish retailer Musgrave each won six awards.
The Netherlands branch of ALDI (Nord) received four award winners, while drugstore retailers Etos (Ahold Delhaize) and Kruidvat (AS Watson) were honored in total with three awards.
Continente from Portugal, and the Danish retailers REMA 1000 and COOP each walked away with five awards. Auchan and Carrefour Group were honored with four awards each.
Italy had the largest presence of retailers in the competition and shared the 13 awards between COOP Italia, CRAI, Despar and PAM Panorama, MD, Végé Retail, and Vega Soc. Coop. In Spain, EROSKI Desarrollo de Marcas and Carrefour Spain share six awards.