Albertsons debuts a dozen Open Nature meal skillets
With more consumers eating at home during the pandemic, meal kits and solutions have become a growing trend. Albertsons is offering those consumers a new option through an expansion of its Open Nature store brand and new frozen skillet meals.
The Open Nature Savory Skillet Meals are in the frozen section of the store, packaged in bright white bags as is the clean label Open Nature way, and currently come in a dozen flavors: prime rib roast with mushroom gravy, Chinese-style beef with broccoli, shrimp scampi with pasta, four cheese mac and cheese, Mexican-style pulled pork with pineapple, beef stew with vegetables, chicken marsala meatballs, chicken tikka masala, pork roast stroganoff, seafood and andouille sausage jambalaya, lobster tortellini, and Texas brisket fried rice.
The meals join some new meal solution offerings from other retailers such as Giant’s Cook-in-Bag line, and ShopRite has been testing new meal solution centers in stores that leverage its store brands.