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Target Promotes 30+ Favorite Day Products for Easter

The Minneapolis-based retailer is promoting seasonal items from one of its best-selling private brands with Easter around the corner.

Target is promoting sweets and candies from its Favorite Day private brand ahead of Easter, with dozens of items being sold for under $5.

Starting at $1.49, Target Favorite Day seasonal offerings span over 30 new items, ideal for building Easter baskets. Products include classic solid chocolate bunnies, marshmallow bunny paws for hot cocoa, baking mixes and many more.

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“Target shines during special seasonal moments because we’re committed to helping our guests discover joy at an exceptional value,” said Rick Gomez, Target’s chief food and beverage officer. “That’s why I’m so excited about what we have planned for Easter – including an assortment of basket builders, all priced under $5, and stocked with some of the new and delicious Favorite Day treats we’ve introduced right in time for holiday celebrations.”

Favorite Day was one of three Target brands to be named a top 10 fastest-growing store brand in 2022, according to a recent report from Numerator.

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