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06/21/2021

Stop & Shop brings taste of the tropics to private label

The retailer has launched a limited-time assortment of food and beverage products under the Sol Tropical name.
Dan Ochwat
Executive Editor
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Part of its robust private label program, Stop & Shop is ushering in the summer with a limited run of tropical-themed drinks, ice cream, foods, snacks and treats under the Sol Tropical name.

The products are available through August at Stop & Shop’s more than 400 locations as well as The Giant Company and Giant Food stores, a spokesperson told Store Brands.

Inspired by flavors of the tropics, such as mango, guava and passion fruit, the limited offering brings a summer feel across several categories.The Sol Tropical lineup range in price from $2-$5.99.

Some releases highlighted by the retailer include Sol Tropical Mango Passionfruit Fruit Bar, a frozen dessert at just 70 calories per serving; Mango Pineapple Cupcake, topped with real whipped cream and chunks of fresh pineapples and mango slices; Pineapple Chipotle Salsa; Mango Guava Seltzer, a zero-calorie Sol Tropical seltzer; and Dragon Fruit + Energy Drink Sticks, packets to sweeten a water bottle and add a kick of caffeine.