Bargain retailer Save A Lot is partnering with online platform RangeMe to increase the number of new and innovative products for its customers.
Through RangeMe, Save A Lot will have access to more than 200,000 suppliers and the ability to receive product submissions from companies that are interested in getting their products on Save A Lot’s shelves. The retailer recently put a spotlight on its selection of private label products with a new ad campaign as part of an effort to highlight ways consumers can save by shopping at Save A Lot.
“Save A Lot is a limited assortment, hometown value grocer. That means we are laser focused on providing convenience, value and quality products for everyone who walks through our doors,” said Tom Burkemper, VP of DSD & Merchandising Services. “The differentiator for us is that through our partnership with RangeMe, we are able to more quickly source, evaluate, and customize assortment options for our Retail Partners. RangeMe allows us to review vendor submissions at the national, regional, and local market level. This helps to ensure we bring a great selection of items tailored to meet the quality standards and market specific needs of our Retail Partners and the customers they serve.”
The end goal of the partnership, said the retailer, is sourcing innovative products, increasing selection and providing continued value for consumers. RangeMe has worked with several other retailers to expand selections, including by hosting sourcing events.
“Save A Lot understands that providing the best products at the best prices is often the driving force behind shoppers’ purchases,” says Nicky Jackson, CEO and founder of RangeMe. “RangeMe’s ability to connect them with an array of suppliers across CPG categories will help aid in their product discovery and scale their product sourcing in an efficient, streamlined manner.”
Founded in 1977, Save A Lot operates approximately 900 stores across 32 U.S. states.