The coronavirus pandemic has been driving sales at practically all grocers — and Stew Leonard’s Grocery is no different. With schools closing, restaurants just now beginning to re-open, and shoppers cooking more at home, consumers have been pretty much forced into grocery stores, said Stew Leonard Jr., CEO of the small chain with seven supermarkets in Connecticut, New York and New Jersey.
The stores pride themselves on carrying an abundance of fresh foods and stock an assortment that is more than 60% store brand, Leonard said in an interview with Store Brands, and it’s those store brands that are excelling right now.
Private brands are up about 40% in sales right now, he said by phone. Here’s the full discussion: