IGA Unveils New Line of Breakfast Sausage

IGA has launched a new line of breakfast sausage that will be sold under its Exclusive Brands assortment. 

The packages — links in a 12-count package and sausage patties in an 8-count package — can be refrigerated or frozen for convenience.

"We're thrilled to introduce our new Exclusive Brand breakfast sausages, available in both links and patties," said Dan Muller, senior director of Private Label at IGA. "These sausages are a delicious addition to shoppers' morning routines, crafted with quality and flavor in mind. Your shoppers will love the exceptional taste."

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According to Extrapolate data, breakfast food category growth is due to increasing health awareness and a rising demand for ready-to-eat food. IGA's new breakfast sausages serve those trends, as the sausage links and patties contain no artificial colors or flavors, fillers, MSG and are gluten-free. They have 190 calories per serving.