The private label coffee & tea market is rapidly growing and changing, with much of that change being focused around sustainability, according to experts at the Store Brands Industry Forum on Beverages held virtually Sept. 29.
The forum provided retailers a chance to listen and connect with private label industry experts. Hosted by Store Brands executive editor Dan Ochwat, the beverage forum consisted of four sections: coffee and tea, dairy, nonalcoholic beverages and alcoholic beverages.
The event, now available on demand, kicked off with a keynote address and was followed by a discussion on the latest developments in private label coffee and tea. Ochwat spoke with Kevin Smartt, CEO of TXB, Brandon Wehmeyer, formerly director of private brands for Boxed, and Claudio Gemmiti, chief innovation officer at Club Coffee, the event’s sponsor.
“Sustainability in coffee is becoming more and more popular, the customers want it,” said Gemmiti. “The big un-met need that we have been focusing on is sustainable packaging and where we can make a difference. Bringing innovation to the marketplace is not easy.”