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DEADLINE EXTENDED: 2024 Store Brands Editors' Picks

Innovation has been key in driving private brand product sales over the past year and we want to see your best-of-the-best for consideration in our 2024 competition.
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Editors' Picks 2024

It’s that time of year when Store Brands wants to honor the best of the best with its annual Editors' Picks.

For those looking to enter this year’s contest, please fill out the embedded form below and tell us why you feel the item is a top product for 2024. Sending materials to support your argument is most helpful and much appreciated. The entry fee for each product submitted is $99.

Be sure to tell Store Brands editors why your product stands out, how it has impacted the industry, and what has made it a success when compared to competitor products. We're looking for items that launched in 2023 or in the first half of 2024 in various food, beverage, and nonfood categories (see complete list below). 

The deadline to enter has been extended to July 10, 2024. Winners will be featured on StoreBrands.com in August.

Send us your best and don’t miss out!

Contest rules:

  • Open to private brand manufacturers who want to tout products currently used by a retailer or available to be rolled into a retailer's private label program, as well as retailers that want to nominate their best new products. The Editors’ Picks Awards program recognizes the best new product concepts and rollouts.
  • Multiple entries from the same company are permitted, although a separate form must be submitted for each product.
  • Editors will judge entries based on innovation, functionality, market success, and overall impact on the industry.
  • We're looking for products introduced between January 2023 and June 2024 and designed for use in retailers' private brand programs.
  • Online entries must be received no later than July 10, 2024. As in the past, product samples are NOT required.

To submit:
(a) Complete the form below with payment for each entry (b) Include high-resolution photos.

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