Daymon

The 2024 Private Brand Intelligence Report from Advantage Solutions and Daymon also shows how retailers can use own brands to grab sales in general merchandise categories.

From premium items to healthier products, retailers have an opportunity to use their store brands to capture additional sales

The agreement gives AWG Brands access to state-of-the-art product testing while delivering additional transparency.

The annual event to be held in San Antonio will also include the Private Label Hall of Fame induction ceremony.

Store Brands will examine the hot topics that will have an impact on the world of private label in 2024 and beyond.

Daymon's Jim Griffin discusses how retailers can take advantage of the positive view consumers have about private label products.

The honoree in Sales is lauded by colleagues and customers for her ability to identify new opportunities and drive business.

Tracy DeCarlo, director of Category Solutions at Daymon, detailed how retailers can differentiate their fall-inspired limited-time items, making them resonate with excited consumers.