Digital Marketing

Doug Baker of FMI and Kathy Kimple of FitForCommerce detailed 10 areas where retailers can boost private label presence online at the recent Store Brands Industry Forum on Nonfoods.

The Florida-based retailer has released seven new ice cream flavors that are available until May.

The new sparkling energy drink flavor is available only at the two retailers.

The "Time Well Spent" store design is meant to engage with customers in unique ways to allow for a better shopping experience.

Peapod Digital Labs, Hy-Vee, Spartan Nash and more honored by FMI’s Gold Plate Awards.

Instacart's new ad solutions have already been used by several name brand CPG companies to better promote their products.

Firework, a company helping retailers use technology to better leverage own brands, has added four new hires to its leadership team.

In our latest Viewpoints blog, Violetta Njunina, head of sales at food safety management firm FoodDocs, discusses how private label retailers can turn food safety into advertising.