The campaign will reduce the price of an Instacart+ membership for new customers and cut costs in two states during tax holidays, helping shoppers save on private label goods.
As private label sales continue to rise, Instacart's new features allow retailers to create landing pages and brand campaigns for their private brands.
Group VP of Alcohol and Master of Wine Curtis Mann spoke with Store Brands about Albertsons Cos.' private label wine program and how it sets the grocer apart.
Many Americans are skipping meals, and many shoppers are visiting more stores and using reward programs more frequently to save money on groceries, according to the latest data from dunnhumby.