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Lawrence Aylward

Editor In Chief

Lawrence Aylward is Editor in Chief for Store Brands.


December 2019

Despite the challenge of changing demographics, there are certain areas of the population that are ripe for innovative store brands
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December 2019

With two new private brands — Bowl & Basket and Paperbird — grocer is giving consumers what they asked for and differentiating itself in the process

Convenience store chain seems to always find a way to put a new spin on the more than 50-year-old private label drink

Clothing is catching the attention of retailers on the hunt for higher profit margins and brand growth

From products to packaging, store brands will need to embrace "remarkable shifts in innovation strategies"

Todd Vasos says retailer is executing a variety of tactics to drive additional growth of its store brands

Retailer also announced it's ending "strategic relationship" with Lucky's Market, where Kroger sold its Simple Truth products

But retailer's latest limited-time offering might be "too cute to eat"

Retail behemoth also said it delivered millions of grocery items to Prime members in the U.S. through the five days between Thanksgiving and Cyber Monday

Jesper Højer, who resigned from Lidl in April, calls new venture a great opportunity

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