Dan Ochwat

Dan Ochwat

Executive Editor

Author Profile

Dan Ochwat is the executive editor of Store Brands magazine, part of the EnsembleIQ network of publications. He's been involved in writing and editing for retail-based trades for nearly two decades, formerly as the editor of Shopper Marketing magazine, and as a writer for Path to Purchase IQ, publications that cover national brand consumer goods marketing and news.

ARTICLES BY THIS AUTHOR

4/4/2021
Q&A: Beauty and the Pandemic
Raj Prakash, CEO of Anthem, talks with Store Brands about how the sanitizing wipes company pivoted into beauty and wellness and how the pandemic has fueled business.

Dan Ochwat
4/4/2021
Private label frozen pancake maker finds new owner
De Wafelbakkers, a leader in private label frozen pancakes, waffles and French toast, has been acquired by the equity firm behind Hungry Jack and Arrowhead Mills.

Dan Ochwat
4/1/2021
Big picture: Private brands positioned to grow share
Even though private brands slightly underperformed expectations, its strong premium positioning and steady stock are big advantages moving forward, experts told Store Brands.

Dan Ochwat
4/1/2021
State of the Industry 2021: Numbers Show Private Label Soaring in Key Categories
Over the past year, private label’s profile has risen, with frozen foods and nonfoods as particular bright spots. Store Brands looks at the data and talks to experts about the industry's increasing importance.

Dan Ochwat
3/31/2021
Aldi’s plant-based line earns Good Housekeeping Institute recognition
More than 30 Earth Grown products from Aldi earned the Good Housekeeping Institute Seal, joining more than 170 other products earning the nod over the last three years.

Dan Ochwat
3/29/2021
Hot Category: Snack Time!
More snacking at home during the pandemic has fueled sales of private brand snacks.

Dan Ochwat
3/29/2021
Albertsons explores AI-powered shopping with Google
The retailer and Google have been working together for the past year on new ways to shop digitally such as via shoppable maps and more.

Dan Ochwat
3/29/2021
Subsidiary of Post picks up Ronzoni pasta
Private label arm of Post, 8th Avenue Foods & Provisions, has arranged to acquire Ronzoni from Riviana Foods, who sold several pasta brands to TreeHouse Foods last year.

Dan Ochwat
3/28/2021
Bed Bath & Beyond hires former exclusive brands leader at Wayfair
Jill Pavlovich joined the retailer as senior vice president of digital commerce, coming from Wayfair where she launched more than 90 exclusive brands. Her appointment is joined by the hiring of Jake Griffith, a former Walmart executive.

Dan Ochwat
3/28/2021
Exclusive brand Beautiful Kitchenware launches at Walmart
Following a preview early in the month, the Drew Barrymore-backed brand of more than 150 kitchen items and appliances launches fully online and in stores April 19.

Dan Ochwat