Amazon Prime Day Expands to Four Days
Amazon’s anticipated Prime Day summer sales event will now run over four days, with the company offering deals on products across numerous categories, including its private label selection and groceries.
Kicking off a minute after midnight Pacific time on July 8, Prime members can access deals including up to 30% off lawn and garden items, outdoor toys and games starting at $5, and pool and beach must-haves starting at $8. Additionally, grocery and household essentials will see discounts up to 30%. Fresh deals will appear as often as every five minutes during select periods, allowing Prime members to check back often and discover new offers.
"We're excited for Prime members to experience our biggest Prime Day yet, with more days than ever and millions of deals from brands customers are eager to shop this season,” said Carmen Nestares, vice president of North America Marketing and Prime Tech. "Prime members can shop with confidence knowing they're accessing some of our best deals of the summer from brands they love to products they need.”
Prime members will also be able to get a head start on back-to-school shopping with deals on a wide selection of classroom and campus must-haves. Amazon's Back to School and Off to College Shops feature school supplies and dorm decor, with items organized by price point to fit every budget.
Included among the back-to-school/college deals is 20% off when shoppers spend $100 or more on dorm room products from Amazon brands. Additionally, back-to-school apparel items start at $3, with fashion accessories and footwear starting at $5. A variety of tech deals will also be offered during the four-day event.
Prime for Young Adults members can amplify Prime Day savings by stacking a total of 10% cash back on Prime Day deals within eligible categories. The introduction of cash back is part of a new, exclusive offer which enables young adult members to earn 5% cash back every day, with an additional 5% cash back bonus during Prime Day as part of a limited-time offer.
At Amazon Fresh, Prime members will be able to stock up on fresh produce, dairy, meat, seafood, and everyday pantry and household essentials. Amazon is offering $20 off when spending $75 or more in-store, and Whole Foods Market Prime members will receive an additional 10% off hundreds of items in stores.