Academy Sports + Outdoors Launches First Virginia Store

Sporting and outdoor goods retailer Academy Sports + Outdoors is expanding its presence into a new state.

The new store in Richmond Va., located at 11861 W. Broad St., is the first in the state and the third of nine new stores Academy will open this year. Customers can find Academy’s large selection of private brands at the new location, including Right of Way (R.O.W.), Magellan Outdoors, Freely, BCG and more.

“Academy Sports + Outdoors is excited to kickstart fun in the Richmond community by providing customers what they need to make pursuing their sports and outdoors passions easy and affordable,” said Sam Johnson, Academy’s Executive Vice President of Retail Operations. “Whether you’re an angler looking to reel in your next big catch at the James River, a little leaguer searching for the perfect pair of cleats, or a watersport enthusiast looking for your next kayaking adventure, our great value and services create new possibilities for families to get active.” 

In addition to private label and branded apparel, Academy also offers free services such as grill and bike assembly, scope mounting, bore sighting, line winding/spooling and propane exchange at its locations. Customers can also purchase hunting and fishing licenses in the store.  

Academy will host grand opening festivities from Friday, August 19 through Sunday, August 21. Throughout the weekend, customers can look forward to exclusive deals, giveaways, an appearance by the Richmond Flying Squirrels’ Mascots, the Richmond  Raceway Pace Car on display, activations by brands sold at Academy and food truck samples.

Based in Katy, Texas, Academy operates 262 stores in 17 states.