Whole Foods Market is celebrating 20 years since the grocer attained organic retail certification and remains the only national retailer to hold this certification. The retailer currently offers more than 37,000 organic products across its assortment.
As part of its broader strategy to invest in climate-smart agriculture, the company is working with farmers, ranchers, scientists, and industry experts to increase access to the organic market. For decades, the company has supported organic advocacy groups like the Organic Trade Association (OTA) and the Organic Farming and Research Foundation (OFRF), as well as maintained leadership on USDA advisory committees, like the National Organic Standards Board.
“Whole Foods Market is proud to celebrate 20 years as the only certified organic national grocer in the industry and continue our work to help grow and support the organic community,” said Jason Buechel, chief executive officer at Whole Foods Market. “Our Team Members work hard to ensure the organic integrity of our products all the way from the farm to customer selection from our shelves.”
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Whole Foods officials said its customers have helped support the growth of the organic marketplace, recognizing the positive impact organic farming can have on their health and the environment. As a result, the company continues to make comprehensive investments in organic agriculture to better support the producers seeking and maintaining organic certification.
“We have a deep understanding of the environmental benefits sustainable farming methods like organic can bring and continue to work with our community to increase access to the organic market,” said Karen Christensen, senior vice president, Merchandising for Perishables & Quality Standards at Whole Foods Market.
Whole Foods Market also continues to advocate for legislation supporting the adoption of organic and other climate-smart agricultural practices, while reducing infrastructural challenges and barriers to the market. The company joined OFRF and a broad group of signatories to endorse both the Strengthening Organic Agriculture Research Act (SOAR) in the House of Representatives and the Organic Science and Research Investment Act (OSRI) in the Senate.
Both pieces of legislation make meaningful investments into organic and sustainable agriculture through research, education, and extension initiatives. The legislation also calls for an evaluation of the economic impact organic agriculture has on rural and urban communities to help better understand the impact to producers, the environment and on public health.