Target Seeks New Wellness Products at Innovation Summit

Target is on the hunt for new products for its wellness assortment as the retailer has scheduled its first Wellness Innovation Summit.

Set for September 4, suppliers in the food, beverage, and nutrition categories that have a connection to wellness can apply to present their products to Target buyers at the retailer’s Minneapolis headquarters. Applications are being accepted through June 27. 

The submission needs to include company and product information, product attributes and certifications, and nutritional and ingredient claims.

According to Target, the event will help the retailer discover new and trending wellness brands and products across the aforementioned categories.