Target Launching Exclusive Pickleball Collection

Target has launched another exclusive collection and this time is courting those who are fans of pickleball. 

Partnering with tennis and lifestyle brand Prince, the new Prince for Target pickleball collection includes some 80 apparel, accessories, and sports goods items. Prices start at $9.99 with most items coming in below the $50 price threshold. 

The assortment includes apparel such as skirts and retro-inspired tracksuits to matching sporting goods like paddles, pickleballs and duffels. The collection will be available in most Target stores and on Target.com beginning Saturday, April 20, while supplies last.

"Our exclusive collections are part of the joy of shopping at Target, offering consumers new, on-trend products at a great value that they can't find anywhere else," said Jill Sando, executive vice president and chief merchandising officer of apparel & accessories, home and hardlines, Target. "Partnering with Prince is the perfect way to help pickleball enthusiasts everywhere enjoy the sport that is sweeping the nation, with quality pickleball apparel and sporting goods at prices only Target can offer."

Target worked closely with the Prince design team to create the new collection, drawing on both brands' expertise in apparel, sporting goods and industry-leading design. Featuring bright colors and patterns and men's and women's apparel that matches the pickleball paddles and other accessories, the collection celebrates the joy of playing pickleball while leaning into the fashion-forward athleisure movement.