Target gives Market Pantry brand a new look

On its A Bullseye View blog, Minneapolis-based Target Corp. announced that it redesigned its Market Pantry food and beverage brand. Market Pantry is Target’s largest private brand, but the retailers' "guests" thought the brand's original packaging was a bit on the generic side.

Target said it turned to its guests for ideas to create the new look. To read about the project, visit https://corporate.target.com/article/2016/02/market-pantry-redesign.