Symphony RetailAI creates chief product officer role

Company taps Cheryl Sullivan from DemandTec to fill the role. Sullivan has been a contributor to Store Brands on AI and private label.
Dan Ochwat
Executive Editor
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Cheryl Sullivan

AI-powered marketing platform Symphony RetailAI has hired Cheryl Sullivan to be its first chief product officer. Sullivan previously served as president of DemandTec, another firm with AI capabilities, and wrote about private label and AI for Store Brands.

Symphony AI’s platform provides integrated AI-powered marketing, merchandising and supply chain solutions for consumer goods retailers and manufacturers. In her created role, Sullivan will oversee product management and marketing teams, developing an integrated product and marketing strategy across the company.

Sullivan has been in the retail business for more than 30 years, primarily in innovative technology. Before working with DemandTec, a business unit of Acoustic, she spent eight years as the chief strategy and marketing officer at Revionics. She also has experience with Oracle Retail’s grocery and hardline portfolios, as well as category management and space planning experience with i2 Technologies, Intactix, A.C. Nielsen and Miller Brewing.

“In our search for a Chief Product Officer, it was critical that we focused on recruiting a seasoned and proven executive who would bring extensive grocery retail and CPG experience to the role,” said Chris Koziol, CEO, Symphony RetailAI. “Cheryl has a deep understanding of Symphony RetailAI’s products across our portfolio and how those solutions drive value for our customers. We anticipate great things from her as she plays an integral role in accelerating our growth initiatives.”

Sullivan will also lead Symphony RetailAI’s quality assurance area, partnering closely with the company’s R&D teams to ensure alignment with product roadmaps and with customer expectations.

“What excites me most about joining Symphony RetailAI is the company’s undeniable commitment to bringing market-leading AI-powered SaaS solutions to customers,” said Sullivan. “I look forward to serving as a strategic leader within the organization and driving our growth objectives through a more unified approach.”

Sullivan will report directly to Chris Koziol and is based in the Chicago area, with plans to travel extensively to Symphony RetailAI’s offices around the globe.