SpartanNash names new VP of strategy and business development

The hire is the latest of several recent appointments for SpartanNash.
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Peter Anjorin headshot

SpartanNash has named its new VP of strategy and business development. Peter Anjorin will drive strategic plans at the food solutions company, including partnerships, innovation opportunities, mergers, acquisitions and more.

First covered by Store Brands’ sister publication Progressive Grocer, Anjorin joins SpartanNash from his most recent position as head of product strategy for Whirlpool Corp.’s refrigeration business in North America. He worked at the company for 13 years in various roles across corporate strategy, marketing and merchandising.

A Michigan resident, Anjorin earned an MBA from Western Michigan University and a bachelor’s degree in mechanical engineering from Calvin University.

“As we accelerate our growth, Peter will play an instrumental role in generating customer-centric innovations in support of our mission to deliver the ingredients for a better life,” said Masjar Tayebi, EVP and chief strategy officer at Michigan-based SpartanNash.. “Peter’s almost 20 years of strategy, innovation and operations experience are a perfect fit with our strategic priorities to create shareholder value.”

Recent accomplishments by SpartanNash include renewing its military contract, expanding its presence in California, and taking several steps towards its ESG goals. SpartanNash owns and operates 145 supermarket locations under several banners including Family Fare, Martin’s Super Markets, D&W Fresh Market and more, along with a private label collection. The company offers distribution in all 50 states.

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