Sierra Sage Herbs To Launch Private Label First Aid Line

The product supplier's plant-based assortment will be carried by Health E-Commerce beginning in November.
Greg Sleter
Associate Publisher/Executive Editor
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Sierra Sage Herbs
Sierra Sage Herbs' first aid line.

Sierra Sage Herbs has secured a non-exclusive, private-label agreement with Health E-Commerce to produce a new line of plant-based first-aid products.

As per the terms of the agreement, Sierra Sage Herbs will oversee and manage product development, supply chain, and production, while Health-E Commerce will make the collection available to the millions of consumers who are enrolled in tax-advantage health accounts.

The initial product offerings, which will be available in 1.82 oz. recyclable travel tins, include burn repair, first aid, pain relief, poison ivy, and tattoo aftercare salves. The full, plant-based collection, which is also cruelty-free, will be offered as part of the Caring Mill product line. Health-E Commerce donates a portion of the proceeds from every Caring Mill purchase to Children's Health Fund.

"As the leading online marketplace for FSA- and HSA-eligible products, Health-E Commerce is such an invaluable resource for individuals and families, and we couldn't be more excited to offer our all-natural first-aid solutions on their sites,” said Jodi Scott, co-founder and CEO of Sierra Sage Herbs. 

More than 70 million Americans are enrolled in flexible spending accounts (FSAs) and health savings accounts (HSAs), which allow them to set aside pre-tax income to pay for qualified healthcare expenses, including products for everyday health and wellbeing. Health-E Commerce is the only family of online marketplaces that caters to this audience with exclusively eligible products, the industry's most comprehensive eligibility list, and educational tools and content.

The FSA Store plant-based first-aid collection is scheduled to launch in November 2022