Walden has served as interim chief marketing officer since March and will now serve in the position full-time, which includes overseeing one of Rite Aid's private brands.
The National Geographic for West Elm Kids collection features dinosaur-and outer space-themed items that bring bedrooms, nurseries and play areas to life.
As private label sales continue to rise, Instacart's new features allow retailers to create landing pages and brand campaigns for their private brands.