In March, Petco outlined its future strategy including private label and exclusive offerings. The retailer operates more than 1,500 stores across the U.S., Mexico and Puerto Rico, including a network of nearly 200 in-store veterinary hospitals.
“84% of Backcountry customers have dogs in the household and consider their furry friends important members of the family,” said Backcountry CEO Melanie Cox. “Backcountry has always cherished adventure pets, so our partnership with Petco couldn’t be a more natural fit. When you bring together outdoor experts and the best in pet care, you end up with a thoughtfully crafted product line for pets at the same quality we expect as humans. We’re proud to offer premium products built to connect family members to the outdoors, whether they have two legs or four."