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09/01/2022

Meijer Unveils New 'Simplified' Store Format

The retailer will open two locations of its new Meijer Grocery store format in early 2023.
Zachary Russell
Associate Editor
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Meijer Grocery

Grand Rapids, Mich.-based retailer Meijer has announced a new brick-and-mortar concept store that will arrive in southeast Michigan's Orion Township and Macomb Township early next year.

Meijer Grocery is the retailer’s newest store format, touted by the retailer as a “simplified shopping experience” that gives communities easier access to fresh foods and private label products. 

"Our customers know they can count on us for the freshest foods and best value, which has always been at the core of what we do at Meijer," said Meijer President & CEO Rick Keyes. "Meijer Grocery will now provide that same combination of freshness and value in a foods focused format in your local community."

Smaller than the retailer’s traditional supercenter format and larger than its small-store format, Meijer Grocery stores will range from 75,000 square feet to 90,000 square feet. The new format will offer fresh produce and dry grocery, a fresh meat counter, a bakery and more in a condensed, “quick-to-navigate” layout. 

Meijer Grocery will also offer the same convenience options like mPerks, Shop and Scan, Meijer Home Delivery and Pickup as other stores.. In addition to their smaller footprint, Meijer Grocery stores will have parking wrapped around a singular corner entrance to maximize the number of parking spaces near the door.

"We're excited to provide our customers with yet another way to shop," said Don Sanderson, Group Vice President of Foods at Meijer. "This new concept store will not only provide our customers with everything they need on their weekly shopping trip, but also a quick and easy solution for when they realize they left the key ingredient off their list while cooking dinner."

Founded in 1934, Meijer operates 262 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin.