Home Chef Celebrates 10th Anniversary With Greatest Hits Menu

Founded in 2013 and acquired by Kroger in 2018, Home Chef is offering customers some of its best-selling meal kits to celebrate a decade in business.
Zachary Russell
Associate Editor
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Home Chef 10th anniversary

Home Chef, the Kroger-owned meal kit brand, is celebrating 10 years in business by offering customers a new menu of its “greatest hits.”

Starting now until June 23, Home Chef is giving its customers the chance to try its Top 10 Greatest Hits of all-time, which includes meals like Hot Honey Crispy Chicken with sweet dijon brussel sprouts, Beef & Poblano Tamale Pie with cornbread-cheddar crust and Shrimp Campanelle Primavera with zucchini. 

New customers can receive 18 free meals plus a free, limited-time Celebration Cookie Skillet with their first Home Chef order when they sign up with code HCBDAY10. For current Home Chef customers, all desserts on Home Chef's "Extras" menu will be 20% off during the month of June.

"As home cooks search for simple ways to make delicious meals, we know the convenience Home Chef offers lets them extend those moments of enjoyment around the table with loved ones," said Nigel Palmer, executive R&D chef at Home Chef. "We want to show our appreciation of our customers and invite them to celebrate this milestone with us with a special menu of their favorite meals over the years."

Founded in 2013, Home Chef has had more than 350 million meals served to 48 states, over 12,000 recipes tested and tasted in its test kitchen and over 4,500 of those recipes made the menu. Purchased by Kroger in 2018, the company has launched more than 500 products across the Kroger Family of Companies and opened four production and distribution facilities nationwide.

“It's amazing to see how much Home Chef has grown over the past 10 years, continuing to bring ease and convenience to home cooking, without sacrificing taste," said Erik Jensen, CEO of Home Chef. "We are looking forward to ten more years of innovating and delivering delicious meals!"

In honor of its 10th anniversary, Home Chef recently partnered with Atomik Research to survey 2,000+ adults across the United States. The results showed that 67% of consumers are willing to try new flavors and dishes, with 78% of millennials and 71% of Gen Z feeling adventurous about food with plans to expand their culinary tastes. Nearly half (48%) of respondents sit down with their family for dinner three to five times per week, and more than two in five individuals (43%) say they have used a meal kit to impress a date.