Good Planet Foods has named Bart Adlam co-chief executive officer of the plant-based cheese manufacturer in Seattle. He will work alongside current CEO and founder David Israel.
The company with a young private brand business raised $12 million in late May. Adlam comes to the producer with more than 30 years of experience in consumer goods, most recently as the CEO of Chef’s Cut Jerky. The company said Adlam has eyes on dramatically growing Good Planet year over year and leading growth in the plant-based cheese segment overall.
“We’re thrilled to have Bart join our team. It’s our goal to grow Good Planet through impressive leadership in the plant-based category, making an impact on the food industry, overall,” Israel said.
Adlam’s other experience includes time spent at Post Cereal and building up the yogurt brand Siggi’s over a run of six years, developing it into a $150 million yogurt brand that was sold to Lactalis. At Chef’s Cut, he elevated products and the company was sold to Sonoma Brands.
Additionally, Adlam sits on the board of two other plant-based brands, Lavva and Aloha Foods.
“I’m excited by Good Planet’s mission and by the great quality of the products,” Bart said. “As impressive as the accomplishments to date have been by David and the Good Planet team, the brand is just getting started. We’re going to continue innovating and significantly grow distribution, driving growth in the brand, the plant-based cheese segment and the category overall.”