Giant Co. Names Center Store Merchandising VP

The Giant Company has named Steve Allison vice president of Center Store Merchandising. The appointment is effective immediately, and Allison will report to Rebecca Lupfer, senior vice president and chief merchant.

Allison will lead center store merchandising in his new role, including non-foods (health, pet, baby, and seasonal), frozen, dairy, center store, beer/wine and DSD, beverage, snacks, and global flavors.  

“With his years of merchandising experience, Steve brings a proven track record of building both strategic and mutually beneficial supplier relationships to best serve our customers’ needs,” said Lupfer. “In his new role, Steve will leverage this expertise while continuing to drive the company’s omnichannel strategy and performance to deliver upon product value and freshness.” 

Allison joined The Giant Company in 2018 and has held a variety of merchandising and commercial roles, including director of commercial planning, director of category management - meat & seafood, and, most recently, served as director of category management – DSD and beer & wine. 

Before his tenure with The Giant Company, Allison held several category management positions within Ahold Delhaize USA. Previously, he worked for Kings Supermarkets in various operations roles, including store manager.