Fresh Thyme Market is donating 500,000 meals to the St. Louis Area Foodbank, assisting the region with a growing need.
According to Feeding America, the number of food-insecure neighbors in the bi-state region is expected to grow by 43%, including a 65% growth for children and teens. This could see approximately 527,280 people in the Foodbank's service territory face issues of hunger this year, including 159,220 children.
A month ago Fresh Thyme Market launched a campaign announcing its new logo and branding, which will impact the look of its store brands in 2021.
In July, the retailer hosted a “Round Up at the Register” program in locations, including St. Louis area stores. Those proceeds and a private donation from Fresh Thyme will be given directly to the St. Louis Area Foodbank School-Based Market Program.
Fresh Thyme is a longtime partner with the St. Louis Area Foodbank. The retailer has donated 1,938,013 meals since 2015. The grocery spans 11 states with its 73 stores and is growing its footprint in St. Louis with a new location launching next year in the area.
The goal of the St. Louis Area Foodbank School-Based Market Program is to help alleviate child hunger through the provision of food to children and their families at school. The program primarily focuses on serving schools where 75% or more of the children are enrolled in free or reduced-cost meal programs (breakfast and/or lunch). Fresh Thyme's donation will provide local families with all the ingredients for healthy, nutritious meals in locations where families have very limited options.