First Quality debuts line of pads

David Salazar
Managing Editor
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First Quality Products — a maker of branded and private-label absorbent hygiene, paper and packaging products — is launching a line of 3-in-1 pads, both for menstrual support and bladder leaks. 

Incognito by Prevail pads are designed for women in their 30s and 40s who have begun to experience bladder leaks and need protection for the condition as well as period support and protection against daily discharge. The company said the pads feature a super absorbent core that can lock in more moisture than a standard pad while neutralizing odors. The products are breathable, hypoallergenic and free from dyes and harsh ingredients, the company said. 
The full Incognito by Prevail Line includes the Liner for daily wear, three Ultra-Thin Pads for more active days and the Maternity Pad, which can be used immediately after childbirth as well as to address extra-heavy overnight needs. 

"Our goal was to combine the best core innovation to provide multi-fluid protection, while maximizing discretion through ultimate odor protection and comfort," said Stephanie Bodle, Prevail brand manager. "Delivering all this along with 24/7 clinical support means women now have the care they need to feel confident and prepared."

As part of the Prevail brand, the company said Incognito customers also will have access to 24/7 support from Previal e-nurses, who can confidentially answer questions about bladder changes. 

"Women's bodies go through various changes between pregnancy and menopause," said First Quality global clinical director Michele Mongillo, a registered nurse. "The bladder may be affected with these changes, and women may be surprised to experience increased urinary leakage. Our eNurse team is an experienced and confidential resource to help women navigate this time of change.”

The products have initially launched via Amazon, and the company is offering free samples for home delivery via the Prevail website. The company has not said yet if the products will be available as part of their private label production capabilities.