Aldi Launches Specially Selected Wine Collection Featuring Global Flavors
Aldi, the private label-centric grocer with bargain prices, is expanding its collection of own brand wines, showcasing varieties from around the world.
The Specially Selected Wine Collection features ten wine varieties, with half of the wines priced under $10. The new collection joins the existing ALDI award-winning wine assortment of more than 110 items that are on shelf at any one time, boosting a category where the retailer has reported increased sales.
“Whether it's the perfect expression of what Napa Valley has to offer, or an ancestral vineyard nestled in the south of France, the Specially Selected Wine Collection gives consumers a premium tasting experience without the added costs,” said Aldi Director of National Buying Arlin Zajmi. “With the holiday season approaching, these wines are the perfect complement to special occasions like Friendsgiving, holiday parties and birthdays, offering guests a global getaway from the comfort of home."
New Specially Selected wine offerings available year-round include:
- Argentina: Uco Valley Malbec - $7.99
- Italy: Alto Adige Pinot Grigio - $9.99
- France: Côtes de Provence Rosé - $9.99
- New Zealand: Marlborough Sauvignon Blanc -$9.99
- California: Napa Valley Cabernet Sauvignon - $14.99
New offerings available this season include:
- Spain: Rioja Reserva - $8.99
- Australia: Barossa Valley Shiraz - $9.99
- Italy: DOCG Prosecco - $10.99
- France: Sparkling Brut Rosé - $10.99
- Canada: Icewine - $14.99
Aldi said that new Specially Selected wines will launch each season to complement the everyday collection and offer shoppers an opportunity to try new varietals from distinct wine regions.
To pair with the new wines, Aldi is launching seven new Specially Selected cheeses, available for under $5. Highlights include Farmhouse Blue Cheese Wedge and Burrata made from fresh milk to the award-winning delicate flavored Mobay.
Aldi alcohol is not sold in all stores due to state and local laws. Online alcohol delivery available where permitted by state and local laws.