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Aldi Giving Away Free Groceries for a Year to 'Super Fans'

The grocer's new Quarter Club will honor 25 of its biggest fans with a host of prizes
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Aldi Quarter Club
Members of Aldi's new Quarter Club will receive a selection of merchandise from the grocer.

Aldi is on the hunt for its biggest fans as the discount grocer works to launch its first Aldi Quarter Club, which will bring together 25 "Super Fans" and award each member of the group a host of prizes.

Among the rewards Aldi Quarter Club members will receive are:

  • One year's worth of free groceries for an individual
  • An exclusive invitation to a members-only event in the grocer's hometown
  • A custom varsity-style Quarter Club jacket, among other merchandise
  • A chance to be featured on Aldi's social media channels, and more

"Our fans are a key part in fueling Aldi's growth — and they're a huge, special part of the Aldi story. Their passion goes well beyond grocery shopping; it's a way of life," said Dave Rinaldo, chief operating officer of Aldi U.S. "We've earned their dedication by providing the best value, award-winning products, and the most efficient shopping experience, and they have embraced it all. The Aldi Quarter Club is our way of honoring that loyalty and deepening our connection with those who have helped shape Aldi into what it is today."

The exclusive club is a nod to the quarter that unlocks every Aldi cart. That same cart system is one of the many ways the leading low-price grocer helps shoppers save money year-round.

Through Aug. 29 at 11:59 p.m. ET at ALDIQuarterClub.com, Aldi fans are invited for a chance to join the Quarter Club by answering: "What is the boldest move you've made in the name of Aldi that sets you apart as a Super Fan?" Entries must be 200 words or less and include up to two photos to help bring the fandom to life.

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