Product of the Year USA announced its 2019 awards winner list — with four of them being private brands, three from ALDI suppliers.
ALDI's winning products included its Specially Selected Sliced Sourdough Round in the bread category, its Intermingle Red Blend in the wine category, and its Earth Grown Chickenless Patties Or Tenders in the vegetarian entrée category.
CVS Health’s Gold Emblem Abound White Cheddar Flavored Bite-Sized Quinoa & Rice Cakes won honors in the better-for-you-snack category.
Product of the Year USA accepts entries each year from consumer packaged goods that demonstrate innovation and were launched within the previous year. The entries span a wide breadth of product categories, such as food, beverages, personal care, household care and more, with one product being chosen as a winner in its category through a nationally representative online study of 40,000 consumers conducted by Kantar.
“Backed by the votes of over 40,000 everyday consumers, the distinctive Product of the Year logo helps shoppers identify the best new products in the supermarket, and saves them valuable time and money during the shopping experience,” said Mike Nolan, CEO of Product of the Year USA. “In an increasingly competitive and saturated marketplace, the Product of the Year seal of approval gives our winning products a powerful tool proven to increase product trial, consumer awareness, distribution and sales.”