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2024 Private Label Hall of Fame

2024 Private Label Hall of Fame: Nils Clement of Euro Caps

The Private Brand Champion honoree is lauded for his guidance that has empowered retailers to strengthen their hot drinks category.
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Sixteen leaders from the world of private brands were recently honored as the newest inductees to the Private Label Hall of Fame during a ceremony held during the Private Label Manufacturers Association’s (PLMA) Annual Meeting & Leadership Conference in San Antonio, Tex. Members of the Class of 2024 are a combination of long-time leaders and up-and-coming visionaries who have provided a strong foundation for an industry that continues to see record-setting growth.

RELATED: The complete list of the Private Label Hall of Fame Class of 2024

Created in 2006 to recognize those who have made significant contributions to the growth and development of the global private brand industry, this year’s event featured retail and product supplier honorees in four categories. They include Next Gen Private Label Leader, Private Brand Innovator, Private Brand Champion, and Lifetime Achievement.

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Nils Clement

Nils Clement

Ceo/Founder

Euro Caps BV

Less than 12 years ago, Nils Clement embarked on a mission to challenge the dominance of established brands in the coffee capsule market. A daunting task, no doubt, but an effort that ultimately proved successful. Today, Euro Caps produces a staggering 1.7 billion capsules annually, which are distributed across various single-serve platforms worldwide.

Clement’s efforts were a key factor in him being named a 2024 Private Label Hall of Fame inductee in the Private Brand Champion category. The CEO and founder of Euro Caps BV, understood early on that consumers crave quality and indulgence without breaking the bank.

One of Euro Caps' notable achievements is its private label portfolio, which goes beyond being only a cost-effective alternative. Through continuous improvement processes, investments in quality machinery, rigorous training, and skilled personnel, Clement has crafted a high-quality product assortment for leading retailers.

At the heart of Euro Caps' success is Clement's leadership style, characterized by innovation, risk-taking, and a relentless pursuit of excellence. He has not only disrupted the status quo but also redefined the landscape of indulgent coffee experiences on a global scale.

And Euro Caps is more than just a brand; it's a symbol of Clement's passion for reshaping the coffee industry. His expertise in coffee, combined with a willingness to push back against the status quo has positioned Euro Caps to offer quality products that are accessible to the masses. 

Clement's guidance has also empowered retailers to strengthen their hot drinks category. His expertise in category management has provided invaluable support, ensuring that retailers offer precisely what consumers desire in their coffee experience.

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