2024 Game Changers: G.S. Gelato's Frozen Desserts
Sales of private label products across numerous categories saw strong growth in 2023, and retailers and suppliers alike are working to keep that momentum going. With consumer expectations for store brand products perhaps higher than ever, the pressure is on to bring to market high value products that meet the demands of today’s shoppers who are seeking quality and value.
RELATED: See the complete list of 2024 Game Changers honorees
The honorees in Store Brands 2024 Game Changers played a role in continuing to raise the bar in the world of private label. From the work of the six individuals honored this year to the products and programs developed by retailers and suppliers, the quality of store brand products now on the shelves are driving sales and giving shoppers additional choices at retail.
G.S. Gelato
Frozen Desserts
G.S. Gelato has spearheaded advancement in the non-dairy ice cream segment, catering to the evolving preferences of consumers worldwide. With 66% of global consumers interested in ice cream products where ingredients such as sugar are reduced or removed completely, G.S. Gelato’s commitment to innovation has been vital to new product development that meet the specific needs of consumers.
By offering keto-friendly, no sugar added flavors that replicate the taste and texture of real gelato, the company said it has addressed this demand while aligning with trends in the industry. Its dedication to providing guilt-free indulgence is further underscored by the fact that “No Added Sugar” is the leading sugar-related claim, with 55.3% of new food and beverage launches featuring this claim in 2022.
G.S. Gelato’s products not only meet this growing consumer demand but also offer a diverse range of flavors and utilize dairy alternative bases such as peanut milk and
pecan milk.
Additionally, the company’s collaborative approach with private label retailers demonstrates its commitment to partnership and excellence, G.S. Gelato officials said. This allows the company to work with retailers and meet consumer needs while also maintaining high standards of taste and quality.
