Game Changers

2023 Game Changers: Shelf2Cart, The Merchandiser

The innovative tool allows retailers to efficiently and creatively label store-branded prepared food and bakery items.

As consumer demand for private label products grows, retailers and suppliers continue to up their game bringing to market a bevy of new products across multiple categories. Product launches over the past year show a continued effort to give consumers high value items that offer retailers the opportunity to differentiate from their competitors.

For the third year, Store Brands is honoring those in private label that are pushing the boundaries and driving the industry forward. Below are the people, product innovations and brands that are this year’s Game Changers.

Shelf2Cart The Merchandiser

Shelf2Cart, The Merchandiser


The Merchandiser from Shelf2Cart offers a new solution for grocery stores that are looking to boost revenue on prepared foods and bakery items. Utilizing a combination of hardware and back-end software, store-branded labels can be created for a variety of items with a touch of a button.

Grocers have the ability to move away from traditional black and white labels and create eye-catching product labels and signs that will capture the attention of shoppers. Whether one needs to adjust nutritional facts, disclose allergens or update ingredients, the process is simple and hassle-free.