Walmart Adds American Made Apparel
Shoppers seeking to express their patriotism during the upcoming July 4th holiday will have a new selection of American-made shirts to choose from at 1,700 Walmart locations across the U.S.
The new T-shirts from American Giant will retail for $12.98 and are made in the U.S. from 100% American cotton grown throughout the Southeastern U.S. The shirts are manufactured in production facilities located throughout the country. The assortment includes shirts in red, white, blue, and heather gray.
“American Giant is a leader in American-made clothing,” said Andrea Albright, Walmart’s executive vice president of Sourcing. “They have done what many claimed would be impossible and are now the premier brand making high-quality apparel in the U.S. As trailblazers in the industry, they have shown what can be achieved, and we are proud to bring their products to millions of Americans at an incredible price. We look forward to fostering a collaborative partnership where we can learn from each other's expertise as we continue to invest in American manufacturing.”
According to American Giant, the collaboration between the company and Walmart made it possible to bring new, high-quality products to the market at a “landmark price point.”
This launch also contributes to Walmart’s ongoing commitment to its U.S. manufacturing initiative and is part of Walmart’s broader efforts to source $350 billion worth of products made, grown, or assembled in the U.S.
“For the last 13 years, we have pursued a singular mission: to make high-quality apparel in America and help return the jobs and capability that come with that,” said Bayard Winthrop, founder and CEO of American Giant. “It matters for the people living and working in factory and farm towns, and it matters for our country and our economy.”
Winthrop said the partnership between his company and Walmart is an extension of American Giant’s mission. Walmart’s commitment and volume changes the economies of scale, he said, and allows the company to accelerate its progress on returning American clothing manufacturing to its role as a global leader of quality, sustainable production.
