Target Features Exclusive Friday Collection Fragrances
Newell Brands has launched its Friday Collection assortment of scented candles at Target, which includes three fragrances that will be carried exclusively by the retailer.
They include ‘Free To Be', 'Sunroof's Open', and 'Free Spirit'.
Featuring a soy wax blend, natural fiber wicks, and essential oils, the iridescent candles from Friday Collective fragrances available at Target come from the core collection of candles, split into four "vibes" grouped by their scent profile and fragrance stories as well as candles from a new collection.
"The launch of the Friday Collective core collection, along with the three exclusive fragrances from the Summer Feels collection at Target is exciting for the brand and timed perfect for warm weather," said Lisa McCarthy, president, Home Fragrance at Newell Brands. "These candles are energizing and uplifting and come in bold and vibrant colors that add a warm feel to every space."
The scents are described by the company as follows:
- Free Spirit: You feel free in the fresh air, surrounded by nature and good company. There's nothing better than being outside. A freeing elixir of soft peony petals, grassy fields, and refreshing honeydew.
- Sunroof's Open: Sun touching your hair and the song of the summer comes on. Soon, everyone in the car is singing along and digging into some sweet snacks. An upbeat mix of peach gummies, creamy coconut milk, and sunny lily.
- Free to Be: We embrace our unique energy and feel the glow of knowing we're free to be ourselves in our chosen families. An uplifting blend of dewy greens, glittering rain drops, soft rose petals, and grounding wood moss. This fragrance is also the limited-edition Pride fragrance, in support of Rainbow Railroad, a global nonprofit based in the United States and Canada with a mission of helping LGBTQI+ individuals seek safety worldwide.
Friday Collective is now available in select fragrances in 8 oz. 1-wick (MSRP: $12.99) in stores and online at Target while supplies last.