Southeastern Grocers to launch 'Flavor' magazine

Southeastern Grocers, Jacksonville, Fla., said that it is launching a monthly magazine for customers called Flavor beginning in October. Each month, 1 million copies of the free full-color publication will be distributed through BI-LO, Harveys and Winn-Dixie stores across the Southeast, the company stated. The magazine will also be available online.

Flavor will feature recipes and advice on healthful eating from Chef Curtis Stone, the retailer’s corporate chef, as well as information about the newest products available at BI-LO, Harveys and Winn-Dixie, including store brands and exclusive lines. The magazine will also have a “You Told Us” section reporting the results of customer surveys and sharing other feedback from shoppers about how they celebrate with food, Southeastern Grocers said.