Snak King celebrates 40 years with new website

Los Angeles-based Snak King, a snack food manufacturer for private brands and branded products, has redesigned its website in honor of the company’s 40th anniversary.

"This newly redesigned website offers quick and easy access to essential information and offers a more comprehensive understanding of the company's key capabilities,” Barbara Moreno, Snak King’s director of marketing, said in a press release. “It has a modern, clean design that celebrates our passion for snacking, improved functionality (SEO and mobile friendly) and includes rich content to engage our customers and consumers."

Snak King began in 1978 with just two employees working in a 1,200-square-foot facility, making one product, pork rinds. Snak King CEO Barry Levin joined the company as its third employee in 1979 after graduating from college. Levin acquired the company a few years later and placed an emphasis on superior customer service. If a customer asked Snak King to make popcorn, Levin said “yes.” The same story repeated itself for caramel corn, cheese puffs and cheese curls and the product portfolio grew, according to Levin.

“We are honored to be known as a company that has maintained the nimble, entrepreneurial spirit from our founding even as we've grown from those 1,200 square feet into over 700,000 square feet producing snacks for customers nationally and internationally,” Levin said in a statement.