SIAL Paris to take place 16-20 October


The rising demand for food constitutes a real challenge for the food and distribution industries. SIAL Paris, slated for 16-20 October at Paris Nord Villepinte centre in Paris, will reflect both this development and the way in which the distribution sector has capitalised on the challenges posed by an ever-increasing number of sales outlets.

According to the Comexposium Group, the event's organiser, SIAL Paris will be a "playground for the distribution sector," featuring more than 400,000 products representing worldwide innovations and trends. In 2014, 9 out of ten buyers praised the diversity of the products at SIAL Paris, and 100 per cent of worldwide distributors — brands and stores — were present.

Inspiration has always been what feeds the SIAL network, and it’s as true as ever in 2016 with:

For 2016, SIAL Paris' organiser said it expects to showcase more than 2,500 registered new products. French companies will be SIAL Paris’s main exhibitors, with more than 1,000 companies of them expected to take up 19 per cent of the exhibition area. French food will be under the spotlight thanks to a partnership with French retailers and their buyers. And to make finding them easy, all French exhibitors will be grouped under a “France” banner, proposed by the Ministry of Agriculture.

The Comexposium Group also said that SIAL Paris has joined forces with MMM, the European specialist for retail benchmarking, to help showcase new retail concepts in France. Three store tours will be dedicated to innovative food concepts in Paris — from delis and gourmet stores to wine and spirits outlets.

In 2014, 1,000 exhibitors represented meat and dairy products. For the 2016 event, these flagship sectors will be under the spotlight again, SIAL's organiser said, thanks to a series of dedicated events, including two conferences with SIAL TV and cooking demonstrations at La Cuisine.

Once again, food-sector SMEs and retailers will have the chance to meet during SIAL Paris’s “Meeting – SMEs/Retailers” events, which are organised in partnership with the Fédération des Entreprises et Entrepreneurs de France. Stores such as Auchan, Carrefour, Casino, Intermarché, Leclerc, Monoprix and Système U have already confirmed their presence, the Comexposium group noted. These meetings aim to develop commercial relationships between the parties by facilitating networking and understanding.

During the World Tour, meanwhile, 28 journalists will present products and trends from their respective countries. Nielsen will complete this food industry "map" and help companies to both understand the specific characteristics of these global food markets and find new development opportunities.

These trends and products will be exposed at SIAL Paris in the passing corridor between halls 5A and 5B.

For more information and to register for the SIAL Paris event, visit