Seneca Foods Acquires Assets of Green Giants Shelf-Stable Business

Seneca Foods Corporation has purchased assets related to the Green Giant U.S. shelf-stable business from B&G Foods. 

In connection with the sale, the company has entered into a license agreement for use of the Green Giant brand name for Green Giant shelf-stable products. B&G Foods will retain ownership of the Green Giant trademarks. The sale does not include Green Giant frozen, Green Giant Canada or the Le Sueur brand which will remain with B&G Foods.

“We are excited to add the iconic Green Giant brand and shelf-stable products to our portfolio of canned vegetable offerings,” said Paul Palmby, president and CEO of Seneca Foods Corporation. “Having co-manufactured much of this product for B&G Foods for many years, we have long admired the strength of the brand in the market and look forward to its continued success.”

Seneca Foods is a leading provider of packaged fruits and vegetables, with facilities located throughout the United States. Its products are primarily sourced from approximately 1,400 American farms and are distributed to approximately 60 countries. 

Seneca holds a large share of the market for retail private label, food service, restaurant chains, international, contracting packaging, industrial, chips and cherry products.