The secret to success at Trader Joe’s
Trader Joe’s is selling more per square foot than competitors, such as Whole Foods.
Trader Joe’s is selling more per square foot than competitors such as Whole Foods Market and has been ranked No. 1 in customer preference for two years running by data science professionals.
A psychologist sat down with Business Insider to dissect how the Monrovia, Cali.-based company gets consumers to spend more money on food without the use of promotions and online shopping options.
To read the Business Insider article, click here.