Schnucks Fruit & Nut Medley Trail Mix

Thanks in part to its “health halo,” the U.S. nuts and dried fruit segment reached more than $6.6 billion in sales in 2010, according to global market researcher Mintel International. And within that segment, trail mixes continue to appeal to health-minded consumers who also desire a bit of variety and flavor excitement.

With those facts in mind, we set out to find a unique new fruit-and-nut-themed trail mix for our Test Drive panelists to sample. We found the perfect candidate in Schnucks Fruit & Nut Medley Trail Mix.

A blend of pineapple tidbits, mango-flavored pineapple, raisins, almonds, banana chips, yogurt-covered raisins, cranberries, cashews and mango strips, the trail mix retails in an 18-ounce standup pouch. A clear front panel gives shoppers a good view of the mix inside the package. We purchased the products for $4.29 each at a St. Louis-area store.

Note: Test Drive delivers honest, yet totally unscientific feedback on a new store brand product and its packaging each month. Our panelists give a green light to items/packaging they like a great deal; a yellow light to items/packaging they deem “acceptable;” and a red light to items/packaging not meeting their expectations.