Riviana expands rice capacity by half

Riviana, the nation's largest producer of private label and branded rice products, has invested in its Clearbrook, Minn., facility to boost storage capacity.
Zachary Russell
Associate Editor
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Riviana Foods, North America’s largest producer of branded and private label rice products, is expanding storage capacity at one of its facilities. The company has built two new silos at its wild rice facility in Clearbrook, Minn., expanding storage capacity by 50%.

Earlier this year, Riviana expanded production at its plant in Memphis. The move bolstered its rice production by renovating and updating its existing processing lines, as well as controls and the rice transfer system. Additionally, the company replaced a line dedicated to producing instant brown rice. The efforts aimed at growing the facility’s reliability, volume output, productivity and efficiency, as well as the sustainability of the production process. 

The new silos add to its rice production by allowing for an extra 90,000 bushels of storage space for Riviana’s rice destined for private label products. Riviana’s own brands include Minute, Mahatma, Success, Carolina, Comet, Adolphus, Blue Ribbon, RiceSelect, Gourmet House and Tilda. 

Riviana also processes, markets and distributes fresh pasta through the brand Olivieri. Late last year, Riviana sold some of its brands to TreeHouse Foods. 

"As the leading wild rice producer, we are excited to increase our capabilities and improve our service to growers in the heart of the largest wild rice growing region," said Enrique Zaragoza, president & CEO of Riviana. "The expansion also supports our farm-to-fork service for our customers and consumers."

"The improvement at our Clearbrook facility shows Riviana's continued support of our wild rice business and its growth," said Julie Wraa, general manager of Riviana. "In addition, it reinforces our continued commitment to our employees, growers and community."