Publix opens second Greenwise store

Lakeland, Fla.-based Publix has opened its second new concept Greenwise store in Mount Pleasant, S.C.

According to the company, the specialty, natural and organic concept store offers grab-and-go options, organic produce, gourmet treats, local and unique products, bulk items, body care, and a range of store-made products such as smoked meats and sausages. Customers can buy a glass of wine, locally brewed beer, locally roasted coffee, tea or a smoothie to sip as they shop, or kick back in one of the store’s seating areas.

“We’re excited to bring the simple, yet sophisticated, environment and high-quality, unique products of GreenWise Market to the Mount Pleasant community,” said Kevin Murphy, president of Publix. “GreenWise Market is more than a store. It’s a gathering place where our customers can discover local items, indulge in a decadent treat or find the items they need to support their healthy lifestyle.”

The first new concept GreenWise Market debuted in Tallahassee, Fla., last October, and eight more locations are in the pipeline, including stores in the company's hometown of Lakeland; Boca Raton, Fla.; Marietta, Ga.; Mountain Brook, Ala.; and Ft. Lauderdale, Fla., with three expected to open this year.