Pottery Barn Kids Launches Pokémon Collection
Pottery Barn Kids is collaborating with The Pokémon Company International to launch a home and accessories collection featuring popular characters from the franchise.
The new Pokémon & Pottery Barn Kids collection includes many recognizable Pokémon, including Pikachu, Jigglypuff, and Eevee, on bedding, backpacks, lunch bags, accessories, and décor. Products in the line can be used to decorate kids’ bedrooms and playrooms while also offering accessories that appeal to the whole family.
“With a dedicated global fanbase, Pokémon has captured the hearts of millions,” said Allison Spampanato, senior vice president of Product Development with Pottery Barn Kids. “Partnering with such an imaginative brand allows us to create playful, design-forward pieces inspired by beloved Pokémon and crafted with quality to resonate with both kids and parents alike."
“Pokémon appeals to fans across generations, and many parents who grew up with the franchise are now sharing their love of Pokémon with their own kids and families,” said Amy Sachtleben, Sr. Director, Licensing and Promotions at The Pokémon Company International. “As a cross-generational brand, we’re always looking to develop new products that help Trainers of all ages express their fandom, making premium home retailer Pottery Barn Kids the ideal partner for adding a touch of Pokémon to anyone’s home or back-to-school gear.”